• Grains of Selim are the dried fruit pods of the Xylopia aethiopica tree, also known as African pepper. They have a smoky, peppery, slightly bitter taste with a unique aromatic profile. The pods are often roasted or crushed before use.

    • Food & Culinary:

      • Used in soups, stews, and pepper soups across West Africa.

      • Incorporated into beverages like palm wine, teas, and tonics.

      • Spicing for smoked meats and fish.

    • Medicinal / Herbal:

      • Traditional uses include respiratory health, digestion, and postpartum recovery.

      • Pods boiled into teas for colds and coughs.

    • Beverage Industry:

      • Increasingly tested in craft beers and spirits for smoky, peppery infusions.

    • unctional food applications: immune-supporting teas and nutraceutical blends.

    • Cultural heritage marketing: African pepper positioned as an exotic alternative to black pepper.

    • Craft beverages: unique aromatic spice for gin, bitters, or herbal liqueurs.

    • Diaspora subscription boxes: bundled in African spice collections.

  • NAICS Codes:

    • 311942 – Spice and Extract Manufacturing.

    • 311999 – Other Miscellaneous Food Manufacturing.

    • 325411 – Medicinal and Botanical Manufacturing.

    Entrepreneurial Angle:

    • Package as whole pods and ground powder for different market needs.

    • Target health tea brands with Selim-infused herbal teas.

    • Develop smoke-spice blends for barbecue and grilling markets.

    • Sell in ethnic grocers and online gourmet spice platforms.

    Market Strength & Forecast:

    • With the global herbal tea market forecast to exceed $5B by 2030, Selim fits well as a new exotic ingredient.

    • Diaspora demand is steady, but broader culinary adoption could open fusion and gourmet markets.

    • Its smoky/peppery profile aligns with consumer demand for natural, bold flavors.